

David Lorenz is a leadership and operations executive with over 20 years of experience building teams, scaling operations, and guiding leaders through complexity, pressure, and change. His work sits at the intersection of execution, communication, and human performance — helping individuals and organizations think clearly, lead effectively, and move forward when the stakes are high.
Approach
My work is informed by a career spanning operations leadership, human behavioral sciences, and disciplined creative practice. Across complex, high-pressure environments, I’ve seen that sustainable performance depends as much on how people think and decide under stress as it does on systems, processes, and strategy.
This perspective allows me to integrate evidence-based behavior change, practical operating frameworks, and leadership discipline in ways that are both rigorous and human. The focus is consistent: helping people remain clear, grounded, and effective when conditions are uncertain and accountability is high.
At its core, leadership is not about being unbreakable. It’s about developing the capacity to stay present, make sound decisions, and follow through under pressure — again and again.
Why This Work Matters
I’ve experienced leadership from the inside — environments where responsibility is constant, expectations are high, and clarity can erode over time. In those conditions, even capable leaders can find themselves operating on momentum rather than intention.
The work I do now is shaped by that reality. It’s focused on helping people and organizations regain clarity and direction by working with pressure constructively. When handled well, pressure doesn’t diminish leadership capacity; it sharpens it.
Who I Work With
I work with leaders and professionals operating in complex, high-responsibility environments — people navigating growth, transition, or sustained pressure while still being expected to perform.
My clients are not looking for surface-level insight or motivational language. They’re ready for practical clarity, emotional agility, and disciplined action that leads to sustainable momentum.
Professional Foundation
My approach is grounded in a combination of operational leadership experience and applied behavioral training:
Leadership & Operations — decades of experience building teams, leading change, and executing in complex, high-pressure environments
Behavioral Science & Performance — raining in behavior change, emotional regulation, and performance psychology, including neuroscience-informed and somatic approaches
Coaching & Development — certified training through the Jay Shetty Certification School, informing ethical, outcome-focused leadership development
Creative Discipline — background as a pianist and composer, bringing structured creativity, focus, and long-horizon mastery into leadership and performance work
This foundation allows me to work at both the structural and human levels — where meaningful change actually happens.
Personal Note
My background in music taught me that mastery is built through disciplined practice, presence, and the ability to work with tension rather than resist it. Leadership operates the same way. Progress comes not from avoiding challenge, but from engaging it with clarity and intention.
If you’re interested in learning more, you can explore my work or stay connected through the IGNITE newsletter.
